Set to be launched in October 2017, Swedish company, Ikea and Danish design company Hay have been in collaboration on a combined collection for about a year now. Unveiling a teaser of images with fabrics, materials, shapes and the beautiful aesthetic of their collaboration, and named it “Ypperlig.” This is Swedish for “excellent.”
This gorgeous collection (hopefully with Ikea pricing), features minimalist living in a sophisticated, modern look and includes a range of lighting, chairs, desks, cushions and various furniture and home accessories.
Showcasing a brilliant use of design and advertisement, they are to be admired.
Fall in love with your home this October x
[via HUH Magazine]




